Website design and development, built to be found

Less than it costs to have one nobody finds, which is the comparison that actually matters.

We do not publish a price because scope varies enormously, and a fixed number quoted before understanding what the site has to do is a guess somebody eventually pays for. What we will do on the first call is tell you honestly whether your budget is realistic for what you are describing, including when it is not.

It means a machine can read your site, work out what your business does, and quote it accurately when somebody asks a relevant question.

In practice that is: clean semantic HTML rather than a wall of nested divs; schema markup declaring your organisation, services and locations; content that answers questions directly instead of burying the answer in the fourth paragraph; consistent facts about your business across the web; and pages that render without waiting on heavy JavaScript. Most of it overlaps with good SEO. Some of it is genuinely new.

Because a large share of searches now end without anyone clicking a website at all. The answer appears on the results page or inside an assistant, and only the two or three sources it cites get any benefit.

Analyses of large keyword sets have measured click-through to the top result falling sharply where an AI summary appears. Ranking first is no longer the same as being found, and the overlap between Google's top ten and what assistants actually cite is much smaller than most people assume.

We can make it look good. We cannot make it cheap and effective at the same time, and we would rather say so than take the money.

If budget is genuinely tight, the honest advice is to build fewer pages properly rather than many pages badly. A five-page site that is fast, structured and findable will outperform a twenty-page template every time.

Sometimes, when your team needs it and the site is content-led. But a heavy page-builder stack is the reason many sites are slow and difficult to optimise, and it is expensive to undo later. For most business sites we recommend a modern static or server-rendered build with a structured CMS, which is faster and cheaper to run.

It can, badly, and it is the most common way an established site loses its traffic. It is preventable with a full URL inventory, a mapped redirect plan and Search Console data exported before anything changes. We do this as standard, and it is worth asking any agency whether they will.

Yes, through a CMS with structured fields. You can change content, add pages and publish. You cannot accidentally break the layout, which is deliberate.

[CONTENT TO VERIFY — confirm whether copywriting is included as standard or scoped separately.] We will always tell you where the existing content, rather than the design, is the thing holding the site back.